What Are Campaigns?
Campaigns are the promotional assets that vendors create for affiliates to use when promoting a program. Instead of affiliates just sharing a plain tracking URL, campaigns give them ready-made creative materials — banners, text links, video embeds — that make it easier to promote and increase conversions.
Vendors can create four types of campaigns:
- Banners — image-based display ads that affiliates can embed on their websites.
- Text Ads — text-based links with a headline and description.
- Invisible Links — clean, direct tracking links without any creative wrapping.
- Viral Videos — video-based promotional assets.
To create campaigns, your account must have Vendor Status — either via vendor self-registration or enabled by the Admin. You should also have at least one approved Program, as campaigns are linked to programs.
How to Access the Campaigns Page
- Log in to the user panel.
- In the top navigation bar, click MarketTools to open the dropdown menu.
- Under the Campaigns section, click Campaigns.
- The Campaigns page opens and shows all your existing campaign assets.
How to Create a Banner
- On the Campaigns page, click the Create New button next to Banners at the top of the page.
- The banner creation form opens. Fill in the required details: the banner image, dimensions, and the program it is linked to.
- Save the banner. It will appear in the list for affiliates to use.
How to Create a Text Ad
- On the Campaigns page, click the Create New button next to Text Ads.
- Fill in the headline, description, and the program it promotes.
- Save the text ad.
How to Create an Invisible Link
- On the Campaigns page, click the Create New button next to Invisible Links.
- Enter the destination URL and link it to the relevant program.
- Save the link. Affiliates can then copy and use this tracking link directly.
How to Create a Viral Video
- On the Campaigns page, click the Create New button next to Viral Videos.
- Enter the video details and link it to the relevant program.
- Save the video asset.
What Happens After
Once you save a campaign asset:
- Affiliates who join your program can see and use the campaign assets from their Campaigns page.
- Each asset is automatically paired with the affiliate’s unique tracking code, so all clicks and conversions are tracked correctly.
- You can create as many campaign assets as you need — different sizes, different messages, different programs.
Providing high-quality banners and clear text ads significantly improves affiliate performance. Affiliates are more likely to actively promote programs that have ready-made creative assets they can use immediately.